Christmas is time when families get together to share good food and good quality time together. But with booze flowing and energies running high, accidents are bound to happen. We wanted people to know that having Vanish stain removal in the house over Christmas was the best way to keep everything merry and bright.
Insight
When people get together, accidents happen – especially at Christmas. Being prepared with Vanish means you don’t have to worry about the and can focus on enjoying the season.
Idea
We explain the benefit of Vanish during the silly season using famous Christmas songs.
Execution
We created a series of print ads to show the different kinds of Christmas stain catastrophes that can happen, each with their own unique twist on a Christmas song. Using a contemporary visual style, we stood out amongst the usual festive noise. The main focus of these ads was to show the product benefit before the stain.
